Hershey selects Horizon as Agency Of Record for U.S. media

Hershey selects Horizon as Agency Of Record for U.S. media

Hershey Co. has picked Horizon Media as the agency of record for its U.S. confectionary business, in a blow to Interpublic Group of Cos.’ UM, which won Hershey’s global media planning and buying business in 2013. Read more on AdAge.